Answered Essay: abstract and conclusion for a paper on search engine optimization, electronic record management, database management, cloud computing and decision support system. Expert Answer Anonymous Anonymous answered this 0 0 65 answers Search Engine Optimization- Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate. Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business. Why is SEO important? In today’s competitive market, SEO is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. If you have a web site, blog or online store, SEO can help your business grow and meet the business objectives. Search engine optimization is essential because: The majority of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERPS), so to take advantage of this and gain visitors to your web site or customers to your online store you need to in the top positions. SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site. Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site’s trust. SEO is good for the social promotion of your web site. People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, Google+ or other social media channels. SEO is important for the smooth running of a big web site. Web sites with more than one author can benefit from SEO in a direct and indirect way. Their direct benefit is increase in search engine traffic and their indirect benefit is having a common framework (checklists) to use before publishing content on the site. SEO can put you ahead of the competition. If two web sites are selling the same thing, the search engine optimized web site is more likely to have more customers and make more sales. Database Management Systems- Thousands of companies depend on the accurate recording, updating and tracking of their data on a minute-to-minute basis. Employees use this data to complete accounting reports, calculate sales estimates and invoice customers. The workers access this data through a computerized database. A proven method to manage the relationships between the various database elements is the use of a relational database management system. Data Access Modern relational database management system programs use a programming language known as structured query language to access, update and delete data within its tables. These programs, including Microsoft's SQL Server and the open-source MySQL systems, allow outside programs to access its data via SQL queries. For instance, a web site can display product data, including photos, prices and descriptions, when the web server software connects to the data contained in the relational database management system. Data Relationships One of the most important aspects of an relational database management system program is how it allows different data tables to relate to each other. When a database contains a table with employee data on its sales staff and another with data on its product sales, the relational database management system can manage the relationship between the two tables. This relationship can help management determine which salesperson has the highest sales totals and which product that salesperson is selling the most. Data Updates A fully-functional relational database management system allows users to enter new information, update current records and delete outdated data. As an example, when a salesperson sells 1,000 units, that person will enter the transaction information into the relational database management system. The data can include the salesperson's name, the customer information, the product sold and the quantity sold. The relational database management system enters a new record in the customer table, updates the salesperson's record and subtracts 1,000 units from the inventory record. Data Searches The relational database management system also ensures that a company can build and maintain its data over the system's lifetime. The various tables in the relational database management system allow users to search through the system using any available criteria. Customers can search a product table by name, brand, price, color or any other feature. The system stores data in a predictable, sequential format, enabling users to look up previous records with relative ease. Cloud Computing- Abstract and Conclusion- Everybody is Doing It “But everybody is doing it” used to not be a good enough reason for your 7 year-old self to do something, but as a business owner, it’s one of the best reasons to do something. Give your business a competitive edge with Cloud Computing software. Not only will cloud computing software allow your business to stay competitive against those in an equal playing field but because cloud computing is extremely fast, it allows small businesses to stay competitive against large businesses. Anytime, Anywhere Instead of having to lug around a large external hard drive with you when traveling, you can have access to all of your lead generation information anytime, anywhere. From accessing contact information to creating a new lead generated report, cloud computing allows you to have access to this information whenever and wherever you have internet access. Additionally, because documents are stored directly onto the cloud, anyone with permissions can access documents and work on the same project at the same time. Avoiding time lost and documents with several untrackable versions. Always There—Avoid Disasters Companies that utilize cloud computing technologies don’t have to worry about having a disaster relief back-up plan because everything is immediately saved in the external cloud, eliminating the dreaded “My server crashed and I lost all of the lead information”. According to a blog on Salesforce.com, companies that do operate on a cloud are able to resolve any issues up to four times faster than companies that don’t operate on a cloud. Not only saving your business money, but saving your clients time as well. Better for the Environment Transform your business from traditional to environmentally friendly by utilizing cloud computing software. Many small to corporate size companies require the use of more servers to get jobs done because server utilization rates are about 5-10%, whereas cloud utilization rates are in the 70% range. Because cloud computing eliminates in-house servers, there isn’t the need for the constant climate control involved in maintaining servers—eliminating carbon footprints. Focused on Security Get rid of documents floating around on employee computers and the increased potential of computers getting hacked with cloud computing. How does cloud computing resolve security issues? Because everything is operated on a cloud that involves certain identification requirements in order to be accessed, cloud computing is one of the most secure ways to store all of your businesses lead and sales information. Decision Support Systems- Abstract and Conclusion- (1) Time savings. For all categories of decision support systems, research has demonstrated and substantiated reduced decision cycle time, increased employee productivity and more timely information for decision making. The time savings that have been documented from using computerized decision support are often substantial. Researchers, however, have not always demonstrated that decision quality remained the same or actually improved. (2) Enhance effectiveness. A second category of advantage that has been widely discussed and examined is improved decision making effectiveness and better decisions. Decision quality and decision making effectiveness are however hard to document and measure. Most researches have examined soft measures like perceived decision quality rather than objective measures. Advocates of building data warehouses identify the possibility of more and better analysis that can improve decision making. (3) Improve interpersonal communication. DSS can improve communication and collaboration among decision makers. In appropriate circumstances, communications- driven and group DSS have had this impact. Model-driven DSS provides a means for sharing facts and assumptions. Data-driven DSS make "one version of the truth" about company operations available to managers and hence can encourage fact-based decision making. Improved data accessibility is often a major motivation for building a data-driven DSS. This advantage has not been adequately demonstrated for most types of DSS. (4) Competitive advantage. Vendors frequently cite this advantage for business intelligence systems, performance management systems, and web-based DSS. Although it is possible to gain a competitive advantage from computerized decision support, this is not a likely outcome. Vendors routinely sell the same product to competitors and even help with the installation. Organizations are most likely to gain this advantage from novel, high risk, enterprise-wide, inward facing decision support systems. Measuring this is and will continue to be difficult. (5) Cost reduction. Some researches and especially case studies have documented DSS cost saving from labor savings in making decisions and from lower infrastructure or technology costs. This is not always a goal of building DSS. (6) Increase decision maker satisfaction. The novelty of using computers has and may continue to confound analysis of this outcome. DSS may reduce frustrations of decision makers, create perceptions that better information is being used and/or creates perceptions that the individual is a "better" decision maker. Satisfaction is a complex measure and researchers often measure satisfaction with the DSS rather than satisfaction with using a DSS in decision making. Some studies have compared satisfaction with and without computerized decision aids. Those studies suggest the complexity and "love/hate" tension of using computers for decision support. (7) Promote learning. Learning can occur as a by-product of initial and ongoing use of a DSS. Two types of learning seem to occur: learning of new concepts and the development of a better factual understanding of the business and decision making environment. Some DSS serve as "de facto" training tools for new employees. This potential advantage has not been adequately examined. (8) Increase organizational control. Data-driven DSS often make business transaction data available for performance monitoring and ad hoc querying. Such systems can enhance management understanding of business operations and managers perceive that this is useful. What is not always evident is the financial benefit from increasingly detailed data. Electronic Record Management- Benefit #1 – Better version control How often have you wondered if you are working on the latest version of a document? In the world of paper, file shares and email can often be challenging as there is no built-in version control. Being able to go back in time to understand changes is also near impossible without manual versioning mechanisms. An EDMS has built in version control which allows you to automatically version documents and ensure that full document history is available. As everyone is working on the same single document within the EDMS, problems associated with multiple copies of documents dissipate, as does the need to distribute copies via email. Benefit #2 – Facilitated collaboration Collaboration between the different stakeholders within life science organizations is becoming more complex as more operations are outsourced and development partnerships become more commonplace. EDMS platforms have the ability to improve collaboration both internally and externally through the use of web based environments and workflows. In addition, understanding where a document is at in the authoring, review and approval process is significantly facilitated. Benefit #3 – Improved timeliness Timeliness in drug development is paramount both for regulatory and time to market reasons. Electonic Document Management Systems provide us with tools to drive document management processes and push documents automatically through their lifecycles. These tools can also escalate bottlenecks and ensure timely generation and filing of documents and records. This translates into improved inspection and submission readiness. Benefit #4 – No more emails Email is an amazing tool which has revolutionized the way that we work, however, you can have too much of a good thing, and most of us spend our working day managing information and content in email. Email is unstructured and difficult to manage, and often creates security and storage issues and complicates document version control. Electronic document management systems remove the need to distribute content via email, removing the security and storage burden and improving control over regulated content. Benefit #5 – Increased document security and control Regulated content can be extremely sensitive and having adequate security and control is imperative. Achieving this through paper or file share based document management systems is extremely challenging. Being able to clearly show custody and traceability of documents is a regulatory requirement, and EDMS can help us comply through the use of audit trails and traceable and granular security controls. Documents are one of our primary IP assets and protecting these should be top of your list. Benefit #6 – More reliable backups If you don’t know what content you have, it is very difficult to make sure that this content is properly backed up. Traditional document management practices encourage the saving of documents on local computers and non-controlled file shares. This means that quite often, content may not be properly backed up. We often find this out when it is too late and content is lost. It is a regulatory requirement to be able to produce original and legible copies of records and having a strong backup solution in place is imperative to be able to meet this requirement. EDMS centralizes all documents and records and encourages the creation and management of these records in one location, this in turn significantly improves our ability to properly backup all content and ensure we can readily retrieve it. Benefit #7 – Lower document management and archiving costs Paper document management and archiving can be very labour intensive and expensive, given the long record retention requirements for regulated content in the life sciences. Processing, storing and retrieving records can be significantly improved when moving to electronic environments. Automated record retention policies improve archiving processes. The need for physical storage space for paper records is also significantly reduced or eliminated altogether. Central filing and document tracking is can be automated, eliminating the need for physical document management. Benefit #8 – Better knowledge management and search How many times have you tried to find documents and information unsuccessfully? How easy is it to search for content in file share based document management systems? Document content and metadata can represent a significant part of our intellectual property and is a gold mine of information. Being able to generate metrics and trends from this data is possible through business intelligence and advanced search tools available in an EDMS. Being able to easily find information and knowledge from indexed content allows us to improve decision making and reduce the amount of time lost looking for information. Benefit #9 – Built-in regulatory compliance 21 CFR Part 11 and Annex 11 require that technical controls be in place to ensure that records are ALCOA (attributable, legible, contemporaneous, original and accurate), secure and retrievable. Achieving this in the paper world was often challenging, and ensuring that we can meet these requirements electronically is also difficult with the use of file shares. An EDMS provides us with all of the technical controls such as audit trails, backups and security to be compliant. In addition, the use of workflows and document lifecycle management can also help with compliance with our SOPs and other GxP regulations. Benefit #10 – More consistent content Ensuring that content is consistently formatted, named and controlled is not easy. Getting authors to use the latest templates or ensuring that new revisions are created from the last approved version in a paper or file share environment can also be very difficult. An EDMS provides us with template management and distribution capabilities, and document revision management. It can also automate the PDF publishing process to ensure that all content is published in a uniform manner in line with ICH requirements.

Abstract and conclusion for a paper on search engine optimization, electronic record management, database management, cloud computing and decision support system.

Expert Answer

Search Engine Optimization-

Search engine optimization or SEO in short, is a set of rules that can be followed by website (or blog) owners to optimize their websites for search engines and thus improve their search engine rankings. In addition, it is a great way to increase the quality of their web sites by making them user- friendly, faster and easier to navigate.

Search engine optimization is nowadays more important than ever and it is necessary for every webmaster to understand the true meaning of SEO as well as the potential it creates for every business.

Why is SEO important?

In today’s competitive market, SEO is more important than ever. Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. If you have a web site, blog or online store, SEO can help your business grow and meet the business objectives.

Search engine optimization is essential because:

  • The majority of search engines users are more likely to click on one of the top 5 suggestions in the results pages (SERPS), so to take advantage of this and gain visitors to your web site or customers to your online store you need to in the top positions.
  • SEO is not only about search engines but good SEO practices improve the user experience and usability of a web site.
  • Users trust search engines and having a presence in the top positions for the keywords the user is searching, increases the web site’s trust.
  • SEO is good for the social promotion of your web site. People who find your web site by searching Google or Yahoo are more likely to promote it on Facebook, Twitter, Google+ or other social media channels.
  • SEO is important for the smooth running of a big web site. Web sites with more than one author can benefit from SEO in a direct and indirect way. Their direct benefit is increase in search engine traffic and their indirect benefit is having a common framework (checklists) to use before publishing content on the site.
  • SEO can put you ahead of the competition. If two web sites are selling the same thing, the search engine optimized web site is more likely to have more customers and make more sales.

Database Management Systems-

Thousands of companies depend on the accurate recording, updating and tracking of their data on a minute-to-minute basis. Employees use this data to complete accounting reports, calculate sales estimates and invoice customers. The workers access this data through a computerized database. A proven method to manage the relationships between the various database elements is the use of a relational database management system.

Data Access

Modern relational database management system programs use a programming language known as structured query language to access, update and delete data within its tables. These programs, including Microsoft’s SQL Server and the open-source MySQL systems, allow outside programs to access its data via SQL queries. For instance, a web site can display product data, including photos, prices and descriptions, when the web server software connects to the data contained in the relational database management system.

Data Relationships

One of the most important aspects of an relational database management system program is how it allows different data tables to relate to each other. When a database contains a table with employee data on its sales staff and another with data on its product sales, the relational database management system can manage the relationship between the two tables. This relationship can help management determine which salesperson has the highest sales totals and which product that salesperson is selling the most.

Data Updates

A fully-functional relational database management system allows users to enter new information, update current records and delete outdated data. As an example, when a salesperson sells 1,000 units, that person will enter the transaction information into the relational database management system. The data can include the salesperson’s name, the customer information, the product sold and the quantity sold. The relational database management system enters a new record in the customer table, updates the salesperson’s record and subtracts 1,000 units from the inventory record.

Data Searches

The relational database management system also ensures that a company can build and maintain its data over the system’s lifetime. The various tables in the relational database management system allow users to search through the system using any available criteria. Customers can search a product table by name, brand, price, color or any other feature. The system stores data in a predictable, sequential format, enabling users to look up previous records with relative ease.

Cloud Computing-

Abstract and Conclusion-

Everybody is Doing It

“But everybody is doing it” used to not be a good enough reason for your 7 year-old self to do something, but as a business owner, it’s one of the best reasons to do something. Give your business a competitive edge with Cloud Computing software. Not only will cloud computing software allow your business to stay competitive against those in an equal playing field but because cloud computing is extremely fast, it allows small businesses to stay competitive against large businesses.

Anytime, Anywhere

Instead of having to lug around a large external hard drive with you when traveling, you can have access to all of your lead generation information anytime, anywhere. From accessing contact information to creating a new lead generated report, cloud computing allows you to have access to this information whenever and wherever you have internet access.

Additionally, because documents are stored directly onto the cloud, anyone with permissions can access documents and work on the same project at the same time. Avoiding time lost and documents with several untrackable versions.

Always There—Avoid Disasters

Companies that utilize cloud computing technologies don’t have to worry about having a disaster relief back-up plan because everything is immediately saved in the external cloud, eliminating the dreaded “My server crashed and I lost all of the lead information”.

According to a blog on Salesforce.com, companies that do operate on a cloud are able to resolve any issues up to four times faster than companies that don’t operate on a cloud. Not only saving your business money, but saving your clients time as well.

Better for the Environment

Transform your business from traditional to environmentally friendly by utilizing cloud computing software. Many small to corporate size companies require the use of more servers to get jobs done because server utilization rates are about 5-10%, whereas cloud utilization rates are in the 70% range. Because cloud computing eliminates in-house servers, there isn’t the need for the constant climate control involved in maintaining servers—eliminating carbon footprints.

Focused on Security

Get rid of documents floating around on employee computers and the increased potential of computers getting hacked with cloud computing. How does cloud computing resolve security issues? Because everything is operated on a cloud that involves certain identification requirements in order to be accessed, cloud computing is one of the most secure ways to store all of your businesses lead and sales information.

Decision Support Systems-

Abstract and Conclusion-

(1) Time savings. For all categories of decision support systems, research has demonstrated and substantiated reduced decision cycle time, increased employee productivity and more timely information for decision making. The time savings that have been documented from using computerized decision support are often substantial. Researchers, however, have not always demonstrated that decision quality remained the same or actually improved.

(2) Enhance effectiveness. A second category of advantage that has been widely discussed and examined is improved decision making effectiveness and better decisions. Decision quality and decision making effectiveness are however hard to document and measure. Most researches have examined soft measures like perceived decision quality rather than objective measures. Advocates of building data warehouses identify the possibility of more and better analysis that can improve decision making.

(3) Improve interpersonal communication. DSS can improve communication and collaboration among decision makers. In appropriate circumstances, communications- driven and group DSS have had this impact. Model-driven DSS provides a means for sharing facts and assumptions. Data-driven DSS make “one version of the truth” about company operations available to managers and hence can encourage fact-based decision making. Improved data accessibility is often a major motivation for building a data-driven DSS. This advantage has not been adequately demonstrated for most types of DSS.

(4) Competitive advantage. Vendors frequently cite this advantage for business intelligence systems, performance management systems, and web-based DSS. Although it is possible to gain a competitive advantage from computerized decision support, this is not a likely outcome. Vendors routinely sell the same product to competitors and even help with the installation. Organizations are most likely to gain this advantage from novel, high risk, enterprise-wide, inward facing decision support systems. Measuring this is and will continue to be difficult.

(5) Cost reduction. Some researches and especially case studies have documented DSS cost saving from labor savings in making decisions and from lower infrastructure or technology costs. This is not always a goal of building DSS.

(6) Increase decision maker satisfaction. The novelty of using computers has and may continue to confound analysis of this outcome. DSS may reduce frustrations of decision makers, create perceptions that better information is being used and/or creates perceptions that the individual is a “better” decision maker. Satisfaction is a complex measure and researchers often measure satisfaction with the DSS rather than satisfaction with using a DSS in decision making. Some studies have compared satisfaction with and without computerized decision aids. Those studies suggest the complexity and “love/hate” tension of using computers for decision support.

(7) Promote learning. Learning can occur as a by-product of initial and ongoing use of a DSS. Two types of learning seem to occur: learning of new concepts and the development of a better factual understanding of the business and decision making environment. Some DSS serve as “de facto” training tools for new employees. This potential advantage has not been adequately examined.

(8) Increase organizational control. Data-driven DSS often make business transaction data available for performance monitoring and ad hoc querying. Such systems can enhance management understanding of business operations and managers perceive that this is useful. What is not always evident is the financial benefit from increasingly detailed data.

Electronic Record Management-

Benefit #1 – Better version control

How often have you wondered if you are working on the latest version of a document? In the world of paper, file shares and email can often be challenging as there is no built-in version control. Being able to go back in time to understand changes is also near impossible without manual versioning mechanisms. An EDMS has built in version control which allows you to automatically version documents and ensure that full document history is available. As everyone is working on the same single document within the EDMS, problems associated with multiple copies of documents dissipate, as does the need to distribute copies via email.

Benefit #2 – Facilitated collaboration

Collaboration between the different stakeholders within life science organizations is becoming more complex as more operations are outsourced and development partnerships become more commonplace. EDMS platforms have the ability to improve collaboration both internally and externally through the use of web based environments and workflows. In addition, understanding where a document is at in the authoring, review and approval process is significantly facilitated.

Benefit #3 – Improved timeliness

Timeliness in drug development is paramount both for regulatory and time to market reasons. Electonic Document Management Systems provide us with tools to drive document management processes and push documents automatically through their lifecycles. These tools can also escalate bottlenecks and ensure timely generation and filing of documents and records. This translates into improved inspection and submission readiness.

Benefit #4 – No more emails

Email is an amazing tool which has revolutionized the way that we work, however, you can have too much of a good thing, and most of us spend our working day managing information and content in email. Email is unstructured and difficult to manage, and often creates security and storage issues and complicates document version control. Electronic document management systems remove the need to distribute content via email, removing the security and storage burden and improving control over regulated content.

Benefit #5 – Increased document security and control

Regulated content can be extremely sensitive and having adequate security and control is imperative. Achieving this through paper or file share based document management systems is extremely challenging. Being able to clearly show custody and traceability of documents is a regulatory requirement, and EDMS can help us comply through the use of audit trails and traceable and granular security controls. Documents are one of our primary IP assets and protecting these should be top of your list.

Benefit #6 – More reliable backups

If you don’t know what content you have, it is very difficult to make sure that this content is properly backed up. Traditional document management practices encourage the saving of documents on local computers and non-controlled file shares. This means that quite often, content may not be properly backed up. We often find this out when it is too late and content is lost. It is a regulatory requirement to be able to produce original and legible copies of records and having a strong backup solution in place is imperative to be able to meet this requirement. EDMS centralizes all documents and records and encourages the creation and management of these records in one location, this in turn significantly improves our ability to properly backup all content and ensure we can readily retrieve it.

Benefit #7 – Lower document management and archiving costs

Paper document management and archiving can be very labour intensive and expensive, given the long record retention requirements for regulated content in the life sciences. Processing, storing and retrieving records can be significantly improved when moving to electronic environments. Automated record retention policies improve archiving processes. The need for physical storage space for paper records is also significantly reduced or eliminated altogether. Central filing and document tracking is can be automated, eliminating the need for physical document management.

Benefit #8 – Better knowledge management and search

How many times have you tried to find documents and information unsuccessfully? How easy is it to search for content in file share based document management systems? Document content and metadata can represent a significant part of our intellectual property and is a gold mine of information. Being able to generate metrics and trends from this data is possible through business intelligence and advanced search tools available in an EDMS. Being able to easily find information and knowledge from indexed content allows us to improve decision making and reduce the amount of time lost looking for information.

Benefit #9 – Built-in regulatory compliance

21 CFR Part 11 and Annex 11 require that technical controls be in place to ensure that records are ALCOA (attributable, legible, contemporaneous, original and accurate), secure and retrievable. Achieving this in the paper world was often challenging, and ensuring that we can meet these requirements electronically is also difficult with the use of file shares. An EDMS provides us with all of the technical controls such as audit trails, backups and security to be compliant. In addition, the use of workflows and document lifecycle management can also help with compliance with our SOPs and other GxP regulations.

Benefit #10 – More consistent content

Ensuring that content is consistently formatted, named and controlled is not easy. Getting authors to use the latest templates or ensuring that new revisions are created from the last approved version in a paper or file share environment can also be very difficult. An EDMS provides us with template management and distribution capabilities, and document revision management. It can also automate the PDF publishing process to ensure that all content is published in a uniform manner in line with ICH requirements.

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