Answered Essay: Based on what you have learned from the textbook thus far, what is the relationship between the media and communication?

Based on what you have learned from the textbook thus far, what is the relationship between the media and communication? As a manager, how can the media and communication shape your organization?

Think of a few communication messaging that you have encountered within the past month or so. What are some trends that you are witnessing through these communications? What do you think is the message the ads convey? Have you found any of these ads/communications to be disturbing or inappropriate? Please provide and example.

Expert Answer

Media and communication:

Mass media ( as well as social media these days) are the toolsof communication with which a company interacts with its customers and other external stakeholders too. The communication tools may be advertising, promotional material, POP material, ATL/BTL communication, advertorials or any other mode through which it communicates. Traditionally, one way communication was quite possible for communicating with a company. It had its own pluses and minuses. While company can always control the adverse publicity, on the other hand, a very useful fedback channel was blocked out.

With social media, the interaction is two way. While the company has an advantage to get immediate feedback, simultaneously, its difficult for him to control negative news and rumours.

As a manager, I will always focus on the communication quality, modes and promptness. I will ensure that most of the communikcation which happens can be used for many different functions: product development, service quality, product quality and solving customer grievances.

Recent communication: The recent communication which I remember very clearly was the blog of Jennifer Flowers where she had taken on Uber’s management and its laidback attitudeor deliberately promoting behaviours which increases possibility of sexual harrasment at workplace. Nothing has dented the Uber’s image than one small bog of three pages. Millions of dollars of budget can’t resurrect the lost goodwill. The trend these messages convey is (1) Social media use by external as well as internal stakeholders can be challenge to manage. Hence, its better to set once own house in order than being forced to. (2) Social media is getting powerful. Information availability is at a click of mouse (3) In future, social media will be the leading channel for communications.

The message I talked about was not an ad. It was a blog which acted as a whistleblower on wrong practices. These type of communications actually melt all boundaries of internal and external communication. The future organizations will be agile and transparent as well.

Buy Essay
Calculate your paper price
Pages (550 words)
Approximate price: -

Help Me Write My Essay - Reasons:

Best Online Essay Writing Service

We strive to give our customers the best online essay writing experience. We Make sure essays are submitted on time and all the instructions are followed.

Our Writers are Experienced and Professional

Our essay writing service is founded on professional writers who are on stand by to help you any time.

Free Revision Fo all Essays

Sometimes you may require our writers to add on a point to make your essay as customised as possible, we will give you unlimited times to do this. And we will do it for free.

Timely Essay(s)

We understand the frustrations that comes with late essays and our writers are extra careful to not violate this term. Our support team is always engauging our writers to help you have your essay ahead of time.

Customised Essays &100% Confidential

Our Online writing Service has zero torelance for plagiarised papers. We have plagiarism checking tool that generate plagiarism reports just to make sure you are satisfied.

24/7 Customer Support

Our agents are ready to help you around the clock. Please feel free to reach out and enquire about anything.

Try it now!

Calculate the price of your order

Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

HOW OUR ONLINE ESSAY WRITING SERVICE WORKS

Let us write that nagging essay.

STEP 1

Submit Your Essay/Homework Instructions

By clicking on the "PLACE ORDER" button, tell us your requires. Be precise for an accurate customised essay. You may also upload any reading materials where applicable.

STEP 2

Pick A & Writer

Our ordering form will provide you with a list of writers and their feedbacks. At step 2, its time select a writer. Our online agents are on stand by to help you just in case.

STEP 3

Editing (OUR PART)

At this stage, our editor will go through your essay and make sure your writer did meet all the instructions.

STEP 4

Receive your Paper

After Editing, your paper will be sent to you via email.

× How can I help you?