Answered Essay: Dicuss the four types of strategies: Integration strategies, Intensive strategies, Diversification strategies,

Dicuss the four types of strategies: Integration strategies, Intensive strategies, Diversification strategies, and Defensive strategies.

Discuss guidelines and frameworks for choosing which are the most appropriate strategies to pursue and provide an example of each

Expert Answer

Integration strategy can be defined by which a company employees his total control over the production or distribution of a specific product. Vertical integration is required to ensure the full control of the supply chain from providing the raw materials to finally manufacturing the main products.

Intensive strategies can be defined as a strategy to increase the overall market share for improve profits. This strategy focuses on creating more effective products and increasing their quality as well as the sales which directly increasing their market share.

Diversification strategy can be defined as a strategy which is required by some business when it is entering to a new market. Index strategy creating new product is also define and expansion of the existing products is also insured. This is one of the main strategies which are used by most of the companies.

Defensive strategies are basically the management tools which are used to defend your company from competitors attacks. This is specific strategy is used to protect the overall share of your company in the market by keeping your customers happy and increasing or remaining the profits.

For pre established businesses integration strategy is one of the best type of strategies to increase their overall business. Taking the full control over the manufacturer as well as the final delivery of the product creates an efficient work structure which is directly related to the total profits of the organisation.

For example- dipping dots rearrange devil manufacturing facility as well as the delivery with the help of the integration Strategies and improve their overall profits.

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