Answered Essay: Lecture 1   As stated in the introduction of the text, writing consists of: 1-Preparation: establishing

Lecture 1

As stated in the introduction of the text, writing consists of:

1-Preparation: establishing your primary purpose; assessing your audience; determining the scope of your coverage; selecting the most appropriate medium. (Note all of these points will be discussed in a subsequent lecture)

2-Research-considering the validity of the information and the source

3-Organization—this emphasizes the importance of an outline

4-Writing: nuts and bolts, ie blocking and tackling

5-Revision—Review, recast, rewrite


Memos are the lingua franca of business. They are how business executives communicate with each other. They follow this format:



Re: (regarding or subject matter)


Moreover, they adhere to the ABC (Abstract/Body/Conclusion) format. Please note:

ABSTRACT provides context—ie tells the reader why the memo is being written and provides spells out its purpose. This introduction is important. It hooks/attracts the reader and ideally induces him to read further.

Moreover, it informs the reader of the writer’s purpose and sets reasonably expectation for the reader of what is to follow.

An inordinate amount of time should be spent on crafting the abstract. It’s important to draw in the reader and prepare him/her the substance of the memo.

BODY: This is where the major points are made, justification stated, details provided. Its length depends on the subject and goal of the memo. It can run from several paragraphs to numerous pages.

CONCLUSION: Reprise the major point(s) you are making and clearly state what action is required—I need approval, authorization or state the purpose for the memo: ie this is For Your Information.

One of the major failings of memos is to clearly tell the reader what’s required, ideally to move the project forward. Don’t assume the reader will understand what’s required of him/her.

Homework One:

Read pages 200-231 on memoes; pages 44-70

Introduce yourself in memo format. Say
what your major is and whether SUNY Maritime courses are helping you prepare
for same. What I seek is insight into whether
courses/curriculum have value, meet your expectations and how they/it can be

I seek specifics, and not a generally
complaint session.

assignment tests two things: your
ability to incorporate the ABC format and write in a clear, cogent manner. Some
of the material presented will be incorporated when drafting a resume and cover
letter, two of the major deliverables of this course.

Expert Answer


Now taking about the behavior and the way of talking which is to be done with the people which shows that how the person can be judge out of it, now taking the scenario and thinking below is the answer for the given thought as per the given working


The Dean,

University of Texas



Date: 9-Sep-2017,

Sub: Application for be a part of Fellow Membership program in the university

Dear Sir,

Myself, XYZ, having around 11 years of experience in the working terms and have completed my graduation in the field of commerce from Ross Warner University with first class, also have completed my Masters from the same university with First class, as on the working experience have worked with 5 diffrent recognized companies and at present is working with one company as Sr. Manager Marketing, just wanted to bring to your knowledge, as the university is offering Fellow Membership Program for working executives for the respective field, would like to be a part of that program as want to complete my further education in the field of Doctorate.

Talking about why chose to take up this study, the major think thought to take up the program as I am working as Sr Manager Marketing and wanted to enhance my skill and knowledge for further growth in my career as getting deep knowledge of the work ethics and skillset which will be very much helpful for me to grow individually and also to upgrade the society as well, now thinking about the study wanted to complete my program in the field of Marketing Research & Analytics which will help me out for returning it back to society which I have learnt or bring some revolutinary changes in the society for bringing the enhancement in the society which will make the society grow and each student which wants to grow can built up their own skill set and grow accordingly for enhancing their career in life and achieve the goals which their parents have thought for their children which will be very much helpful for them as well as for the society or the company they are going to work. Through this research and analytics it will bring revolution in the field of marketing as well as the structure of how the people are thinking about marketing as a subject and trend which will make them grow at the peak and they will start understanding about the field.

So above all, it will be my pleasure if you approve my candidature and allow me to take up the entrance test and get and opportunity to work with the university for my research purpose and gather all the necessary skills which are require for the enhancement of the course and gain some fruitful knowledge from the fellow seniors who are working and helping me out for becoming a valuable asset for the university as well as the society.



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