Answered Essay: MARKETING OPERATING THE WORLD ARENA A)    Exporting: 1) Indirect and 2) Direct

MARKETING

OPERATING THE WORLD ARENA

A)    Exporting: 1) Indirect and 2) Direct

B)    Joint Venturing: 1) Licensing, 2) Contract Manufacturing, 3) Joint Ownership and 4) Management Contracting

C)    Direct

Briefly discuss the Three (3) general types of international marketing listed above. Select an appropriate example firm for each and discuss the basic strategic implications for each example firm within the selected international marketing type.

a) Exporting:

b) Joint Venturing

c) Direct

Expert Answer

Answer

Exporting: Exporting can be seen as the activities of selling he domestically produced products to the customers in foreign countries. There are mainly two types of exporting which are direct and indirect exporting. In case of indirect export, the firms are allowed to sell the products directly to the intermediaries located in the foreign market. While in case of direct exports, the firms are allowed to sell their products directly to the final customers of foreign countries. A typical example of exports can be seen in the form of China which is considered to be the largest exporters in the world market at the present time. The firms operating in China sells their products directly and indirectly to the foreign importers and customers.

b)   Joint Venturing:

The situation where a domestic firm purchases the part of the foreign country’s company or it forms a new venture or firm to other firms in foreign countries, it is termed as joint venturing. The most important aspect of joint venturing is that it is very cost effective and requires lesser funds and investments to enter into foreign trade and having the exposure of it.But there are some incidents such one partner buys the share of other partners in the joint ventures which could result in the failure of such an arrangement. A typical example of the successful joint venture is Robert Mondavi Wines which created a joint venture with another firm named Baron Philippe de Rothschild, the owner of Bordeaux’s Chateau. Both of the firms developed a new wine in California and y branded it as Opus One and it was a successful joint venture as the firms in the venture gained a lot of financial advantages. Thus, it is clear that a successful joint venture can results a lot of the business advantages of the firm has the potential of supporting all the companies versus competing with each other.

c)   Direct:

Direct investment is also known as foreign direct investment and it can be treated as an active ownership of a foreign firm or of overseas manufacturing or marketing facilities. A typical example of foreign direct investment can be been when a foreign firm decides to invest in the USA. In 2012, the level of FDI in the USA rose up to the high level s f $2.7 trillion and ever since the USA is receiving he higher FDIs in comparison to any other country In the world. In case of direct investment, the direct investor has the right to regulate the interest or larger minority interest in the firm owned which will facilitate the higher potential rewards and risks.

Buy Essay
Calculate your paper price
Pages (550 words)
Approximate price: -

Help Me Write My Essay - Reasons:

Best Online Essay Writing Service

We strive to give our customers the best online essay writing experience. We Make sure essays are submitted on time and all the instructions are followed.

Our Writers are Experienced and Professional

Our essay writing service is founded on professional writers who are on stand by to help you any time.

Free Revision Fo all Essays

Sometimes you may require our writers to add on a point to make your essay as customised as possible, we will give you unlimited times to do this. And we will do it for free.

Timely Essay(s)

We understand the frustrations that comes with late essays and our writers are extra careful to not violate this term. Our support team is always engauging our writers to help you have your essay ahead of time.

Customised Essays &100% Confidential

Our Online writing Service has zero torelance for plagiarised papers. We have plagiarism checking tool that generate plagiarism reports just to make sure you are satisfied.

24/7 Customer Support

Our agents are ready to help you around the clock. Please feel free to reach out and enquire about anything.

Try it now!

Calculate the price of your order

Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

HOW OUR ONLINE ESSAY WRITING SERVICE WORKS

Let us write that nagging essay.

STEP 1

Submit Your Essay/Homework Instructions

By clicking on the "PLACE ORDER" button, tell us your requires. Be precise for an accurate customised essay. You may also upload any reading materials where applicable.

STEP 2

Pick A & Writer

Our ordering form will provide you with a list of writers and their feedbacks. At step 2, its time select a writer. Our online agents are on stand by to help you just in case.

STEP 3

Editing (OUR PART)

At this stage, our editor will go through your essay and make sure your writer did meet all the instructions.

STEP 4

Receive your Paper

After Editing, your paper will be sent to you via email.