Answered Essay: Select an organization and identify the industry in which this organization is competing.

Select an organization and identify the industry in which this organization is competing. (Uber would be the organization)

Mention at least two competitors and explain at least two market commonality and resources that the company and the competitors have in common
Discuss at least two competitive actions that the organization performed and explain how and why the competitors responded
Analyze two actions that competitors performed and how and why the organization responded to them
For each set of competitive actions, identify in which competitive dynamics the actions were performed

Expert Answer

Uber is a technological company which directly combines the technology to the transportation industry why are its application which deals in a cab service as well as the ride sharing. Uber is a global brand and opposite service in most of the countries around the world

Sidecar and Ola Cabs are two main competitors of uber

Both of the competitors have the same marketing strategy October have they also deal in the ride sharing as well as the taxi providing companies. What are the companies share this a market structure as the Uber does and provide services to the middle class as well as the high class cars. Why was number of availability and the application based on different smartphone platforms these companies have been progressively growing among the uber.

Uber increase the number of cars as well as drop their prices which directly affected the competitors in terms of service and the market capture.
By introducing better promotions and providing better flexibility over the choice of vehicles these companies are directly competing with the Uber in terms of providing better prices to the different segment of customers.
By introducing different prices for different segment and providing white vehicle choices such as autos as well as the taxi to the students and to the business class users, ola inside car has successfully introduced new competitive strategies into their systems. By increasing the reach of their application by advertising it over different platforms these two companies have successfully introduced better competitive dynamics to Uber.

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