Please give a feednack in a paragraph or two on the SWOT DONE BY ANGELA USING THE GRADING CRITERIA OUTLINED
SWOT Analysis Assignment & Rubric
Discussion
Nursing Organizational Readiness to Introduce the CNL Role
SWOT Analysis – Strengths, Weaknesses, Opportunities, Threats
Your assignment is to work as an individual or a team with the other students from your organization. Be
sure to talk with CNLs in your organization for their ideas if you have nurses in this role. Outline your
SWOT analysis using the format below (should be 2-3 pages). Prepare a Narrated Power Point with at least
four slides that outlines the strengths, weaknesses, opportunities and threats to post. Assignment is worth
15% of grade and should be posted both to the SWOT Assignment tab in Unit 2 and the SWOT Discussion
tab.
SWOT Analyses are frequently used by business for strategic planning purposes.
A SWOT Analysis is an effective method of identifying the Strengths and Weaknesses in your organization and to
examine the Opportunities and Threats that you may face in trying to introduce the CNL role and promote a
strategic change. Often carrying out an analysis using the SWOT framework will be enough to reveal what you
need to be thinking about as you look at introducing the CNL role into your environment.
To carry out a SWOT Analysis write down answers to the following questions:
Strengths:
o What are the strengths in your organization that support the introduction of the CNL role (ex. CNO
support)
o What does your organization already do well that would support the CNL project? (ex.
Transforming Care at the Bedside or TCAB already introduced, existing CNL or similar role in
place, staff ready for change)
o What strengths do you and your colleagues in the CNL program from your organization personally
bring to the project?
Consider this from your own point of view and from the point of view of the people you deal with. Don’t be
modest, be realistic. If you are having any difficulty with this, try writing down a list of your
characteristics. Some of these will hopefully be strengths!
Weaknesses:
o What problems or processes exist in your organization that could create problems? (Ex.
Communication, pilot unit is very disorganized)
o What issues with the staff, support staff and interprofessional colleagues could create problems
with implementation of the CNL role? (Ex. Professional Jealousy, MD-RN Collaboration is poor)
Again this should be considered from an internal and external basis – do other people perceive weaknesses
that you don’t see? Do your competitors do any better? It is best to be realistic now, and face any unpleasant
truths as soon as possible.
Opportunities
o What are some of the best chances to make an impact? (Ex. Improve Continuity or Transitions in
Care, Better Mentoring for new Staff)
o What are the interesting trends in your organization that you could have a positive outcome on in
the CNL role?
o Are there changes in governmental policy that could positively impact your role? (Ex. Medicare
Reimbursement for Performance/Value Based Purchasing)
o Are there changes in the population you serve that could be an opportunity for you to positively
influence care?
Threats
o What obstacles do you face in gaining acceptance for the CNL role?
o What possible professional issues could impact the CNL role?
o Is the CNL role understood by others and if not, what problems could exist? (Ex. Role Confusion)
o Could changing technology threaten your position?
o Could changes in reimbursement negatively impact your role?
Grading Rubric
Identification of the strengths within your
organization that support the introduction of
the CNL role.
3 points
Shares some of the existing internal and
external weaknesses (problems/issues) in your
organization that could cause you difficulty?
3 points
What are some of the opportunities where the
CNL could really make a difference? 3 points
What obstacles might you face in getting the
CNL role accepted? 3 points
APA 6th edition Formatting-clarity,
organization, spelling, grammar, punctuation,
& syntax. Narration of PowerPoint. Feedback
to two of your colleagues on their SWOT
analysis.
3 points
Total Points: 15
•SWOT Analysis: Nursing Organizational Readiness to Introduce the Clinical Nurse Leader Role
•Angela J. Borges
•Florida Atlantic University
•Strengths
§Facility easily adapts to change
§Leadership/CNO sees value in CNL role
§Existing roles in place on various units
§Ability to strengthen nurse/physician relationships
§Strong team – oriented leaders with longevity with the company
•Weaknesses
§Poor follow-through on implementation can lead to inadequate role introduction
§Individual staff member unwillingness to adapt to change
§Poor understanding of the CNL role and its responsibilities
§
•Opportunities
•Improvement in healthcare-acquired conditions data such as decreased Foley catheter utilization, decreased CAUTI and CLABSI rates, and fewer falls with injury
•Improved mentoring and nurse retention
•Provide additional educational opportunities and unit-specific competencies
•Threats
•Bedside staff desire for additional “helping hands” support on the front lines
•Budgeting for an additional salaried employee
•Short-sightedness of leadership and bedside staff looking for immediate results
•CNL viewed as additional management role without adequate bedside staffing
•
